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Brands, It’s Time For You to Adopt a Long-Term Influencer Marketing Strategy

Rather than an on-and-off Influencer Marketing campaign, brands should devise a long-term strategy and maintain regularity with a number of well-planned campaigns across the year, which will help your brand...

Creating Content During COVID: Lockdown, Influencers & Creativity

Influencers on social media made efforts to create engaging content despite the strenuous emotional, physical and financial crunch. And we applaud everyone for this! Read on to find out how they managed to...

The Untapped Potential of Repurposing Influencer Generated Content

Does your Influencer Marketing Campaign end at the campaign itself? There's so much you could be missing. Tap into the potential of influencer generated content (IGC) created during your campaign. From emails...

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